D-TAG is a compound name made up of “data” and “tagging.” It was founded in 2017 to satisfy our quest to find the fact and feeling-based drivers when it comes to making a purchase decision. We had a set of analytics tools, but they didn’t bring the desired results, so we started to build our own products.
Our solutions have been developed to change the perspective businesses see social media. We have mastered how to dive deeper into what is said online, without ignoring the nuances of language, culture, and rapidly changing trends.
Once we had a prototype, we decided not to keep it to ourselves. We wanted to help other teams who struggled with the same problems as we had. This led to us building a SaaS (Software as a Service) platform which could be licensed, allowing others to take advantage of our comprehensive toolset - made by analysts for analysts.
The tremendous amount of positive feedback reassured us that there is great potential in Social Media Analytics across industries and more and more companies are recognizing it.
The question is, are you one of them?